Connecting people I'd hire with companies I'd work at

Matt Wallaert
Matt Wallaert
Want me to connect you? Sign up below. If you are hiring and would like me to consider your open roles, please email

Salesforce Developer



Software Engineering, Sales & Business Development
Amsterdam, Netherlands
Posted on Tuesday, October 26, 2021



At Picnic, we’re revolutionizing the way people buy groceries with our innovative and sustainable app-only service. We do almost everything in-house, developing cutting-edge technologies and processes to ensure we continue to grow rapidly without missing a beat. If you’re a passionate Salesforce Developer, we’re offering you the opportunity to join an international & diverse team at our Amsterdam HQ and make a real difference in our scaleup environment.

🥜 In a nutshell 

As a Salesforce Developer at Picnic you will join the Product Information Management (PIM) or the Customer Success (CS) team. In your role you will collaborate with passionate peers, who are all driven to build scalable and robust products with the latest (Salesforce) technologies. With your strong understanding of Salesforce, you will also act as a “consultant” to advise & help shape a business feature. You will not just design & implement, but own & drive your projects by contributing to all steps of the software development lifecycle. You will have all the freedom to take initiatives in the direction of improving the product or its underlying tech.

🎯 What you’ll do

  • Challenge & refine business requirements from technical standpoint
  • Resolve ambiguity (with stakeholders), breakdown, estimate & prioritize (parts of) initiatives
  • Prepare RFCs, design & implement business requirements as high-quality Salesforce solutions
  • Review designs and code of teammates; share knowledge
  • Test (unit, integration etc.) the implemented features
  • Support existing products along with other developers in case of incidents or bugs

⭐ About you

  • Bachelor’s or Master’s Degree in Computer Science, Software Engineering or a related quantitative degree field.
  • 3+ years' experience with Salesforce implementation
  • Strong understanding and experience in data modeling
  • Solid analytical and conceptual skills to design optimal configuration vs customization/code solutions
  • Apply software engineering best practices to Apex development e.g. triggers, async apex
  • Experience with sharing and security setups of Salesforce
  • Experience in integrating Salesforce with other systems, inbound and outbound 
  • Experience in at least one front-end development technology - Visualforce, Aura, LWC
  • Experience in using IDEs e.g. IntelliJ, VSCode, Eclipse
  • Fluent in English - Dutch not required

For bonus points

  • Experience with version control (Git)
  • Understanding/experience of DX and unlocked packages
  • Relevant SF Certifications
  • Experience in working in a dynamic/fast-paced environment
  • Previous experience working with Java or Python 

👩‍💻 Technologies you'll use

  • Salesforce: Configurations, Apex, Visualforce/LWCs, RESTful integrations
  • Deployments: DX & Unlocked Packages
  • IDEs: Intellij or VSCode; scratch orgs
  • Version Control: Git, Github
  • CI/CD: TeamCity

Hungry for more? Check out for an overview of our full tech stack.

📖 Picnic perks 

Every expert was once a beginner! 

You’ll get plenty of opportunities to challenge yourself and grow, including the Picnic Tech Academy, Lunch & Learn sessions, and tailored soft skills training. We also offer free professional weekly language courses.

Make a difference

You’ll work in an awesome scale-up environment with the freedom to drive your own projects and create a visible impact. Our fully electric vehicles and sustainable business model mean you’ll also be contributing to making the world a better place! 

Teamwork makes the dream work

With more than 80 nationalities across 3 countries, you’ll be part of a diverse company with plenty of cool stuff to get involved with, from board game evenings to after-work drinks to our company ski trip and more!

You are what you eat

You’ll get freshly prepared, healthy lunches and snacks (with plenty of vegetarian, vegan, and halal options). Coffee snob? Don’t worry, our amazing Picnic barista has you covered.

Stay healthy 

Mental health is important. As well as having the option to speak with Picnic colleagues who act as confidential advisors, our collaboration with OpenUp gives you easy access to professional psychologists, along with workshops and materials. 

There are plenty of sports communities and events to get involved with, from tennis to yoga to climbing! 

Attractive package

We offer competitive compensation and a pension plan that looks out for your future self as well as 25 vacation days per year, so you can recharge your batteries 

Work-life balance

Where possible, we like to enable people to work in ways that suit their working styles, which is why we have a hybrid-working model. Our teams generally like to have at least one team day per week at the office (the tasty lunch and Barista-made coffee may be a factor), but besides that, it’s up to you and your team.

Benefits for expats 

It can be daunting starting a new job AND moving to a new country. That’s why we offer lots of support for our many expat colleagues, including: 

Relocation package: If you join Picnic from abroad, we’ll cover your trip to Amsterdam, sponsor your Visa, and offer you a month of accommodation while you settle in (as long as regulations allow).

In the Netherlands, we offer support with your first tax report as well as arranging the 30% ruling.

From health insurance to living arrangements to pet passports, there are always colleagues who’ve faced the same challenges and are more than happy to help! 

Commitment to equal opportunities 

Picnic is an equal opportunity employer—this means that all decisions regarding applications will be based on qualifications and merit. Applicants will be regarded independently of age, gender identity or expression, sexual orientation, ethnicity, skin color, civil status, religious beliefs, physical or mental disability, or any other factors protected by law. 

Our recruitment process

Phone screening

Home assignment

Assignment Review

Technical Interview

Assessment day