Director, Azure Brand
Microsoft
Director, Azure Brand
Redmond, Washington, United States
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Overview
Consider the opportunity to accelerate growth of the Azure brand—one of Microsoft’s core strategic priorities. Embedded within the Azure marketing organization, this role is central to shaping our market presence through insight-driven strategies, test-and-learn activations, and cross-functional activations. As Director, Azure Brand, you’ll have the scope, scale, and impact to make a real difference, working with a fast-paced team that values your brand knowledge. As a brand professional, you will work to accelerate customer affinity and grow perceptions for this priority business. As a brand champion, you will educate, inspire, and empower a brand thinking culture across the organization. As the brand advisor, you will play a key role in shaping the future of Azure by leveraging data-driven strategies to elevate brand awareness and drive business growth. Think of the scope, scale, and impact you will have in a role where you help shape our presence in the market based on compelling insights you develop through research, analysis and test/learn activations. You will be joining the Azure Product Marketing—a fast-paced, team who are excited to welcome your knowledge.
Microsoft’s mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond.
In alignment with our Microsoft values, we are committed to cultivating an inclusive work environment for all employees to positively impact our culture every day.
Qualifications
Required/minimum qualifications
- 8+ years work experience at a branding agency or with product marketing, brand building, and/or strategy development OR equivalent experience.
- 8+ years experience in brand leadership roles with a demonstrated ability to develop insight-driven strategies, lead cross-functional initiatives, and drive measurable brand growth in a fast-paced environment.
Additional or preferred qualifications
- Master's Degree in Business, Marketing, Communications, or related field OR equivalent experience.
- 8+ years creative strategy experience, which could include brief writing and/or managing strategy on the corporate or agency side.
- 8+ years experience managing projects (e.g., internal stakeholder management, timelines, prioritization, road mapping).
Brand IC5 - The typical base pay range for this role across the U.S. is USD $130,900 - $251,900 per year. There is a different range applicable to specific work locations, within the San Francisco Bay area and New York City metropolitan area, and the base pay range for this role in those locations is USD $165,600 - $272,300 per year.
Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here: https://careers.microsoft.com/us/en/us-corporate-pay
Microsoft will accept applications for the role until September 1, 2025.
Responsibilities
- Ensure brand purpose and strategic positioning ladder up to overall Microsoft goals.
- Develop and champion actionable brand insights that lead to more effective and impactful execution in the market.
- Build a brand activation plan in partnership with teams across the organization.
- Help align and position our narrative to address our opportunities and differentiation through scale execution programs—acquiring and nurturing contacts.
- Strengthen brand integrity while pushing boundaries to drive breakthrough experiences and peak brand moments.
- Collaborate across teams to create cohesive storytelling that positively shifts perceptions, influences desired customer behaviors, and grows our brand affinity.
- Embody our culture and values.