eCommerce Marketing Manager, Direct Performance Management
Microsoft
eCommerce Marketing Manager, Direct Performance Management
Redmond, Washington, United States
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Overview
About Microsoft’s Digital Direct Sales Team:
The Digital Direct Sales organization at Microsoft is the premier destination for consumers and small businesses to discover and purchase a wide array of Microsoft products. It is a customer centric organization dedicated to harnessing the power of data to drive sales, insights and efficiency. As a global e-commerce leader, our website attracts tens of millions of visitors and generates over a billion customer data points each month. We are committed to developing cutting-edge solutions that empower our clients and stakeholders to make informed decisions. We value creativity, collaboration and a passion for excellence.
In this role, you will join a team dedicated to improving the performance of the web direct channel by driving data-driven insights and recommendations for improving business results by delivering our performance narrative via our rhythm of business and ensuring our marketing investments are maximized. You will leverage your data, analytics, insights, and storytelling expertise to surface key takeaways, question anomalies, dig into trends, and provide meaningful insights to influence actions. You will take a collaborative approach across multiple corporate and regional teams and use your business acumen, curiosity, critical thinking and excellent communication skills to deliver clear, actionable insights and inform key strategies and plans for the business.
At the core, we are a customer-focused team that encourages a diverse & inclusive culture. We are respectful, collaborative, accountable and approach work with a fun, positive attitude. The right candidate can expect to have opportunities for career growth and development while helping shape our strategic approach to meet our customers’ rapidly changing expectations.
Microsoft’s mission is to empower every person and every organization on the planet to achieve more, and we’re dedicated to this mission across every aspect of our company. Our culture is centered on embracing a growth mindset and encouraging teams and leaders to bring their best each day. Join us and help shape the future of the world.
Qualifications
Required/minimum qualifications
- Master's Degree in Business, Marketing, Economics, Social Science, Computer Science, Information Technology, or related field AND 1+ year(s) experience in retail, ecommerce, data science, research, marketing or business-related roles OR Bachelor's Degree in Business, Marketing, Economics, Social Science, Computer Science, Information Technology, or related field AND 2+ years experience in retail, ecommerce, data science, research, marketing or business-related roles OR 3+ years experience in retail, ecommerce, data science, research, marketing or business-related roles OR equivalent experience.
- 2+ years’ experience working in strategy, analyst, finance, or other quantitatively oriented role.
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- 5+ years’ experience in retail, ecommerce, data science, research, marketing or business-related roles
- Experience distilling customer and business insights and recommending actions based on data analysis from disparate sources.
- Experience communicating complex business information to a range of audiences in written, visual and verbal formats.
- Experience or interest in understanding how AI and automation can be used to drive efficiencies and increased effectiveness for a team’s workflows.
- Working understanding eCommerce and marketing levers
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eCommerce IC3 - The typical base pay range for this role across the U.S. is USD $85,100 - $169,800 per year. There is a different range applicable to specific work locations, within the San Francisco Bay area and New York City metropolitan area, and the base pay range for this role in those locations is USD $112,000 - $185,300 per year.
Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here: https://careers.microsoft.com/us/en/us-corporate-pay
Microsoft will accept applications for the role until July 21, 2025
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Responsibilities
Key Responsibilities:
- Partner across functions to understand impacts and levers on performance and develop measurement approaches and frameworks to improve business results.
- Analyze key performance indicators (KPIs) and share insights that inform decision making to optimize marketing, merchandising, and business planning decision-making.
- Identify trends and practices that are impactful and share with internal stakeholders and business partners to drive actions.
- Refine complex information and data into compelling insights and recommend actions to advance our direct business.
- Deliver insights into our rhythm of business.
- Identify analytics and data science priorities and partner with our data and analytics team as needed on scoping and delivery.
- Review and influence revenue and web metric forecasts and budgets and inform explanation of variance to forecasts or budgets for regional segments or lines of business.
- Identify areas of efficiency in delivering our rhythm of business, by rethinking process and leveraging recent technologies such as AI and automation.