Social Media Project Manager
Kinesso
Marketing & Communications, Operations
Los Angeles, CA, USA
USD 90k-100k / year + Equity
Business Overview
KINESSO is the technology-driven performance marketing agency providing actionable growth for both our agency partners and clients. We turn 'action' into 'outcome' for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, P3, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning across performance marketing and data and technology. Fueled by a deep understanding of consumer behavior, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more at www.KINESSO.com.
The Client
NIKE Inc. is the world's leading designer, marketer, and distributor of authentic athletic footwear, apparel, equipment, and accessories.
Founded by Bill Bowerman and Phil Knight in 1972, Nike has grown over the last 50 years into one of the most valuable, most loved and most emulated brands in the world, singular in its ability to create cultural conversation within the world of sports and fashion and far beyond.
Nike's mission is to bring inspiration and innovation to every athlete* in the world; a mission expressed every day through product design, digital and physical retail consumer experiences, and brand communications. As part of the our partnership, Initiative will deliver best-in-class paid and organic social strategy and activation services for Nike.
Partnering with Nike is an extraordinary opportunity requiring extraordinary talent. Our vision is to build the best integrated team connecting brand and performance to deliver best in class outcomes. The Nike Initiative Global team will be a highly diverse team, attracting the sharpest emerging and established media experts across all disciplines in the industry. With the chance to grow and do great work people all over the region will see, admire, and respond to.
*If you have a body, you are an athlete.
Position Summary
We are looking for you - dynamic, best-in-class talent - to join the KINESSO team as a Social Media Project Manager. In this role, you will work closely with our internal and Nike team members to drive an agile and efficient process across multiple projects at once. The candidate should have experience across both campaign and project development within social media in order for the social media strategy team to develop informed, smart and creative, social strategies for clients, provide a fresh, new perspective on the ever-changing social landscape, and publish directly on social platforms on behalf of our clients.
Our Ideal Candidate:
You have experience projecting, planning and driving successful execution of work in a timely manner. You have mastered a clear and succinct communication style – ensuring expectations have been shared and all teams understand what they are working towards. You aim to exceed expectation and have a passion for all things digital, you are a whiz with organization and tracking, and you have an unrelenting eye for detail. You feel confident that you can get the work done. You are collaborative, adaptable, and capable of working across multiple client industries and projects— adjusting your approach accordingly. You are always looking for ways to improve workflow, spotting inefficiencies and coming up with solutions that create impact in the immediate and future state.
Responsibilities
Project & Workflow Management
- Own and manage project intake and tracking via Airtable and Asana, including building request forms, assigning projects, building timelines and clear status updates.
- Oversee the timely flow of multiple social projects from initial client brief to completion.
- Ensure all work is delivered on time, approved by key stakeholders, and executed to the highest standard.
- Identify risks, flag dependencies, and proactively solve for project roadblocks
- Partner closely with Sr Strategists and leadership to proactively identify potential risks and develop solutions before issues arise.
- Continuously evaluate workflows to identify inefficiencies and implement scalable solutions.
- Work with internal team to manage client assets, organizing access to client material, and making sure it’s distributed to the necessary team members via Box.
Cross-Functional Coordination
- Partner with Social Strategy and Client teams to ensure alignment and clarity across all workstreams.
- Manage resource allocation and monitor burn reports and team bandwidth in collaboration with leadership, operations and finance teams to mitigate risks and maintain team health.
- Lead internal weekly team status meetings to align on priorities, track progress, and drive accountability across workstreams.
- Facilitate weekly project management syncs with leadership to review key updates, address escalations, and ensure teams are operating efficiently.
Client & Stakeholder Management
- Lead weekly client status meetings to ensure alignment, maintain strong relationships, and drive overall client satisfaction.
- Facilitate weekly project management syncs with leadership to review key updates, address escalations, and ensure teams are operating efficiently.
- Build strong relationships with organic clients and ensure clear communication between internal teams and clients to support seamless execution.
Content Operations & Publishing
- Support the testing, QA, and publishing of organic social content for @nike channels across Instagram, TikTok, X, YouTube, and Snapchat etc. with agility, operational excellence, and flawless execution.
- Manage PTO publishing coverage calendars and ensure continuity during holidays and team absences.
Innovation & Thought Leadership
- Stay current on social media trends, platform updates, and emerging technologies.
- Partner with platform representatives (e.g., Meta, TikTok, etc) to explore new opportunities and capabilities.
- Contribute to thought leadership and innovation initiatives within the team.
- Collaborate with the social strategy team and associated Omni agencies on ad hoc projects to help drive new business opportunities for KINESSO.
Desired Skills & Experience
- 3-5 years of post-college experience managing complex projects across multiple teams.
- Excellent time management skills with the ability to thrive in a fast-paced, entrepreneurial environment.
- A strong understanding of processes required for social media work streams such as calendars and publishing.
- A cool, calm and collected approach to problem solving. Troubleshooting problems and developing solutions that meet the needs of both the agency and the client.
- Demonstrated enthusiasm for digital marketing with strong working knowledge of the social media landscape.
- Strong writing and communication skills -- Ability to convey information effectively and efficiently.
- Highly organized and detail-oriented with an emphasis on complete accuracy.
- Team player who is able to balance multiple workstreams, collaborate effectively and communicate clearly.
- Confidence in executing tasks independently, working with remote team members, and interacting with peers and senior executives within Omni and at partner agencies.
- High proficiency with project management software specifically, Asana, Airtable, Smartsheet and Box.
- Knowledge and expertise across all social media channels (Facebook, Instagram, TikTok, X, Snapchat, Reddit, YouTube, etc.) is preferred.
- Experience with reporting and CMS platforms (e.g., Emplifi, Radarly/Meltwater, Pulsar, Netbase) is an added bonus
- Passion for sports and engrained in sports culture (whether that’s sneaker + streetwear to fitness to sports fandom) is a big plus!
Wage and Benefits
We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. The salary range for this position is posted below. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.
Employment Transparency
It is the policy of our company to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law.
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.
The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.
For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email accommodation@mbww.com.