Do you thrive on transforming client challenges into smart, strategic media solutions? Are you passionate about building strong relationships and delivering high-impact, 360° cross-channel media? If you bring energy, expertise, and a team-first mindset... We want YOU on board.

We’re looking for a Client Lead to take the lead on integrated media planning and account management for a dynamic portfolio of local and/or international clients. You’ll be the connector between strategy, execution, and client vision, and working across departments to ensure our campaigns don’t just run, they perform.

Key Responsibilities

Client Partnership

• • Serve as the day-to-day lead and trusted business partner for your clients, ensuring proactive communication, smooth operations, and strong relationship management.

  • Lead weekly client meetings, shape proposals, and craft strategic recommendations that reflect a deep understanding of the client’s business.

  • Collaborate with our clients' internal teams and partner agencies to align goals, timelines, and creative output.

  • Own all financial stewardship processes: budgets, reporting, authorizations, and billing, timely and accurate.

Internal Leadership

• • Mentor the Client Advisors and experts, fostering a culture of collaboration, accountability, and professional growth.

  • Translate client needs into actionable insights for integrated teams and ensure the delivery of smart, KPI-driven media solutions.

  • Act as the voice of the client internally — educating teams on business context, industry trends, and expectations.

  • Support in driving key projects and managing internal workflows and deadlines.

Commercial Growth

• • Track performance KPIs across channels and push for overdelivery wherever possible.

  • Identify and pursue opportunities to expand the client partnership, leveraging Initiative’s capabilities and those of the broader Mediabrands network.

  • Support scoping, team resourcing, and financial planning to ensure efficiency and sustainable growth.

  • Regularly report on progress against financial and strategic goals.

New Business & Innovation

• • Contribute to new business efforts, whether for prospective clients or through organic growth within the ING account.

  • Spot and cultivate upscale opportunities that help future-proof the client’s business.

Your Profile

• 10+ years’ experience in media, advertising or marketing; 4+ years in team leadership.

• Strong communicator and relationship builder, trusted by clients and respected by peers.

• Commercially savvy with strategic thinking and an eye for execution.

• Experienced in managing complex projects and multidisciplinary teams.

• Background in consulting, media strategy or integrated communications is a strong plus, including experience in a media agency.

• Comfortable operating in a fast-paced, people-driven environment with high expectations and high rewards.

• Trilinguality is the cherry on the cake.