About Us

Initiative unlocks business growth for the world’s most ambitious brands. We believe in the power of media to reshape our industry and orchestrate a brand’s entire consumer experience, by balancing both what unites people and what makes them different.

When brands unite people in culture, they build Fame, and when brands connect individuals to their unique journeys, they build customer Flow.

Media responsibility is at the forefront of everything we do, whether it’s creating media plans that reflect the diversity of our communities, promote brand safety, and foster sustainability.

Our agency celebrates diversity in an inclusive environment where all of our 6,000+ strong talent across 90+ markets feel seen, heard, and valued. Our vision is to create not only a better media company, but also a better media industry, and maybe even a better world.

ROLE OVERVIEW

This is a six month Fixed Term Contract position

The Rufus team act as brand guardians for one of Initiative’s key clients, Amazon. Within this dedicated team, this role focuses on Amazon Prime Video, premium streaming service, committed to shaping the future of movies, television and live sport.

The Amazon Prime Video team at Rufus work in a dynamic, fast paced environment where innovating on behalf of consumers is at the heart of everything we do. As a Manager in the team, you will work alongside the Associate Director, and the rest of the team in developing media planning solutions for exciting brand led show, movie and sports campaigns. You will also have an active involvement in all implementation and reporting.

The role requires planning across all channels in conjunction with specialists - TV, OOH, Print, Radio and Digital. If you love sport, film or TV and want to work on a high growth brand that prides its self on customer experience and content excellence - this is the role for you!

ROLE AND RESPONSIBILITIES:

Planning

• Able to take a simple brief independently and develop a response which incorporates clear targeting and strategic channel planning based on insights, research and data. Interrogate and question elements of the brief when necessary.
• Ownership of the plans, ensuring they are up to date and accurate
• Knowledge and relevant application of research available (i.e. TGI, IPA Touchpoints, IMS, Nielsen, Google)
• Keep up to date with media marketplace in order to educate clients on the changing media landscape and the opportunities arising as a result.
• Ability to interrogate and analyse research reports to draw conclusions and insights.

Delivery

• Attention to detail when producing documents is of high importance, both yourself and overseeing those of the junior members of the Communications Design team
• Ensure all administration is up to date, accurate and all internal/external deadlines are met.
• Oversee weekly internal and external reporting where necessary.
• Develop strong relationships with media owners, creative agencies, and ad-servers to ensure best in class delivery, as well as solutions, across platform.
• Ensuring high quality Post Campaign Reports are delivered to the client in a timely fashion.
• Oversee digital campaign set up and trafficking requirements.
• Have a passion for test and learn within digital media, with proven experience working across performance as well as big brand campaigns

Team

• Coaching and developing the Executives and assistants within team
• As a team, working alongside another manager, associate director and the head of PV
• Develop effective working relationships with activation teams.
• Day to day liaison between client and agency
• Ability to adapt quickly in order to support the team from one challenge to the next.

QUALIFICATIONS

• Experience in integrated planning role in media, publisher / vendor, or communications discipline (digital, content)
• Ability to delegate and oversee direct reports
• Proven ability to develop and maintain strong professional relationships with clients, colleagues and vendors
• Experience in managing or developing staff
• Strong time-management and organizational skills
• Proven problem solving ability
• Ability to work successfully within a team, handling multiple projects and meeting tight deadlines under pressure
• Experience/involvement in new business planning and strong presentations skills
• Experience across entertainment / retail accounts preferred but not essential

Employee Transparency

At Mediabrands and Kinesso, we celebrate difference and believe this makes us stronger. Mediabrands and Kinesso are equal opportunity employers and committed to championing an inclusive culture that provides a sense of belonging for all our employees. We do not discriminate against any applicant based on age, disability, race, colour, ethnicity, national origin, gender, sexual orientation, gender identity, religion, belief, marital status or any other characteristic protected by law.

Please reach out to our Talent Inclusion Specialist Jess at Jess.Richardson@mbww.com if you would like to have a confidential conversation regarding any adjustments that would ensure our recruitment process is accessible for you. Please note requesting a reasonable adjustment will not affect your application.

THE PERKS

We guarantee that your career with us will be varied and exciting. Every day in this fast paced environment presents a different challenge and if you work smart and are the best at what you do, your time here will produce endless possibilities for your future.

You will get our support in developing your skills at every step of your career journey with us. Your manager will help you create a tailored career path and through our in-house experts, and online performance management and learning and development tool, you will have access to a wide range of internal and external courses. In addition to this there are always plenty of internal sessions on the latest developments in the industry, e-learning courses, bite-size learning sessions and on the job training and development.

We aim to provide all of our people with a supportive and fun work environment where you can develop your full potential and benefit from the broad range of opportunities within the agency both in the UK and globally.

When you join us, we want to make sure you feel valued – and that you are rewarded for your fantastic work. So we also offer a range of benefits:

• Unlimited annual leave (subject to manager approval)
• Group Income Protection (after 2 years’ service)
• Life Assurance
• Private Medical Insurance or Health Cash Plan (dependent on level)
• Group Personal Pension Plan with matched contributions from 3-6%
• Core Hours (Mon-Thurs, flexible start/finish times)
• Early finish Fridays
• Generous Maternity & Paternity Pay
• Wellbeing programme, including subsidised monthly massages
• Paid time off for Volunteering
• Independent mortgage advice
• Financial education
• Employee Assistance Programme
• Interest free season ticket loan
• Free breakfast
• Subsidised Café
• Free eye tests
• Regular Bar Night
• Retail discounts
• Flexible benefits including Dental, Travel insurance, Ride2Work, GymFlex and many more!

HOW WE PROTECT YOU

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